7 Essential Tools Every SEO Content Writer Needs

When content writers and marketers collaborate to rank higher on search engines, it’s more than the tone and subject of the blog. Instead, you need the help of a few of the best content writing tools for SEO that help you research keywords, optimize your content with them, and ensure that the content matches user intent. 

We have been offering SEO content writing services for years and our writers have become experts at using some of the best tools that help them meet their goals. Content Freelancing is sharing some of that secret sauce with you so that you can draft great posts that outrank the competition.

Must-Have SEO tools for every content writer:

1. MarketMuse

MarketMuse is a comprehensive tool that has become indispensable for content planning. The tool scans your existing pages and helps you build a content inventory. This allows you to discover new keyword ideas and create content clusters to create better funnels. The tool is also versatile enough to analyze competitors and suggest new ideas to outrank them on SERPs. While the tool is not for beginners, an effective content plan can allow you to match user intent effortlessly. 

2. Grammarly

When you think of SEO, Grammarly isn’t the first tool that comes to mind. After all, it’s just a very powerful grammar and spelling checker, right? Well, that’s true for the free version. However, the paid version allows you to ‘Set goals’. With goals you get to define:

• The knowledge level of your target audience
• The tone
• The industry you write for
• Formality
• Fluency
• Clarity and more

How does this help in SEO? When your writing matches the flow and readability expected by your readers, they are more likely to read through the entire piece. This means lower bounce rates and higher conversions. As a professional content writing service, we consistently use Grammarly for active suggestions provided by Grammarly to achieve those ‘goals’.

3. Frase

Frase is a tool that makes SEO writing snappy and quick. Apart from an AI-powered content generator, it has an outline builder and optimization editor with some of the most. These tools let you identify gaps in your content by analyzing the topics and subtopics covered by the competition. Moreover, you get to generate headings for your blogs with a click. Blog content writing services must have this tool in their arsenal for quickly writing SEO-optimized blogs.  

4. Jasper

If you’re looking for high-quality tools for SEO content writing that can help create high-quality content for you, Jasper is one of the best options available. Jasper consists of an AI-writing assistant who can help you create SEO-rich content at the wink of an eye. However, you do need to get your prompt game right to get the desired results.

5. SemRush

When talking of the best content writing tools for SEO, SemRush comes within the top 5 tools in the checklist. From keyword research to determining target keywords, you can also observe how your rival websites are performing with their own strategies. Not only that, but it also provides PPC ad research tools along with enabling you to do backlink analysis for your webpages.

6. Surfer

Surfer SEO is meant for content marketers who require real-time insights to tweak and enhance their content strategies. From advanced keyword research, to content editing, this tool brings it all under one roof. More than writers, Surfer SEO has a special place in the heart of content marketers who get great help from the real-time data-drive insights of this tool.

7. GrowthBar

For people who’re not that much acquainted with tech, GrowthBar happens to be a convenient SEO tool to help you in your writing journey. This tool also has an AI assistant that can assist you in your writing career effectively. One major thing that sets it apart from other tools is its availability as a Google Chrome extension.

8. KW Finder

If your only requirement for a tool is to improve your keyword research game, there’s no better tool than KW Finder presently. It stands apart from the rest of the tools for its tendency to focus on long-tail keywords, which eventually gives you a better chance to rank on SERPs. Other than mere keyword research, you can also find out what your competitors are doing so that you can tweak your strategies accordingly.

9. Clearscope

Clearscope happens to be one of the best SEO tools for content writing that can assist you in crafting content that has a higher probability of ranking in SERPs. It analyzes the top-ranked content for the target keyword and helps in taking a deep analysis of the word count, readability, and various other parameters that it uses ot craft compelling content within moments.

10. Hemingway

One of the most complete content writing tools for SEO in 2024, Hemingway is the perfect tool for dedicated writers who focus on nothing but improving their writing skills. Hemingway’s content-checking parameters are strict and inclines towards making writers utilize active voice more in their content. Not only that, but it’s pre-loaded grammar checker also does a great job in chiseling contents to perfection!

Despite all the convenience they provide, SEO content writing tools aren’t strictly necessary for writing great content. They have a steep learning curve and require the right strategies to master and make the most of them. Brands find it easier to hire an SEO content writer from reputable platforms like Content Freelancing. Ready to take your content to the next level?

Write to us at kalpana@contentfreelancing.com or click here to explore advanced strategies and expert guidance to maximize the impact of your content.